Are you checking the right things in the wrong order and not getting the results that you want?
Too many times when I speak to clients, they are using the right tool at the wrong time.
Having the best technology in the world will do you no good, if you're using it at the wrong time in the process.
There's not a lot of attention paid to sequencing. That's because we work in a tactical environment (mindset) and we are just looking to get things done. Getting things done is great. But, are you doing things in the right order? And are you using the right tools at the right time to accomplish your task?
If you are looking for the inside information on how the search engines work, evolve and change over time, check out this blog by Jerry West at SEO Revolution
I was just reading through it and I have to say that this is truly good usable information actually entertaining.
Think of it as the lighter side of search engine optimization.
If you needed to take your business to the next level this year, would you know exactly what to do?
Can you “see” your competition and the marketplace so completely that you can plan and execute a step-by-step campaign that will allow you to systematically dominate your market?
Do you know what tools to use and which ones to ignore?
Are you effectively leveraging and concentrating your efforts and time for maximum measurable results?
Take a few minutes to ponder these questions. Your business success is hinged on the answers.
In fact, just honestly answering those questions will give you a distinct competitive advantage.
Why?
Most business owners are not asking these questions at all, and that is why so many are wandering in the wilderness. All they need is a map to their business.
As we get closer and prepare for the next SEORainmaker seminar, Jerry West and I are pulling together all of the tools, thinking, strategies and tactics that we use everyday with our businesses and clients. It is more than just a few neat tricks, tips and techniques. Being a rainmaker is much bigger than that. So over the next few weeks, I’ll be posting to give you a glimpse of what is covered.
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Step 1: Establish Your Personal Willingness Baseline
Rule 1: If you can’t see something, you can’t change it.
Too many times we “think” our business is going well. And then, all of the sudden, the unimaginable occurs.
About six months ago, Jerry West and I put on a small quiet conference that was very different than most conferences that are being promoted these days…
No pitching
No power point slides
Small group only
Real, complete workable information presented
A-Z demos of tools, tactics and techniques
That was for starters, but here’s what was really different about this conference…
So what if you could tell your calculator what to do? Have you ever had the situation that you are trying to figure something out and the numbers are not adding up. Those days could be over.
Have you just wanted the answer to a problem and you didn’t want to have to convert to decimals, remember how to divide fractions and figure out percentages of percentages?
I was playing with this neat little program this morning. For the simple calculations that have to be done to figure out conversion rates and profit margins, this was fun to play with. The numbers appear as you ask the question.
If may take you a minute or two to understand the syntax but overall it works great. Your business is based on numbers and this little application let’s you get to the numbers in plain english.
So check out this plain english calculator, I think you’ll like it and use it to better understand the numbers that are your business.
But if you are looking for all the calculators for just about everything that you might ever need, check out the mother of all calculators sites. They should have what you need. Know your numbers.